How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 26.06.2025 12:52
Perception
Place
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Novo's Ozempic linked to rare cases of serious eye disorder, EU regulator says - KSL News
Product
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
People
A Stunning Double Elimination! Who Went Home on 'Love Island USA' 2025 Tonight? - AOL.com
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Kroger closing 60 stores over next 18 months - LiveNOW from FOX
Price
Processes
Good marketing is doing this well.
Meta Ray-Ban Glasses are at their Lowest Price Ever: Deal of the Day - NBC News